I actually started dreaming about this over four years ago…before I opened my physical store. I knew I wanted to create something online… something that would help women who were feeling burnt out, disconnected, overwhelmed by everyone else’s noise. Women like I once was…

it came from believing that the answer to my happiness was somewhere “out there.” That if I just found the right system, the right diet, the right meditation practice, the right life coach, I’d finally feel worthy, loved, peaceful, and happy.

We’ve mastered the art of pretending everything’s fine while we’re dying inside. We’ve built elaborate systems to avoid looking at the scared parts of ourselves. We’ve gotten so good at hiding from our own fear that we’ve forgotten it’s even there.